Laser Photonics · Email & Automation

Automated Investor Relations Pipeline

For Laser Photonics, I built an automated investor relations pipeline that delivers corporate news, from acquisitions to financial reports, straight to investors’ inboxes. As a result, distribution went from hours of manual work to seconds.

Marketing Automation
Email Automation
Investor Relations
Workflow Automation
Data Logging

My Role

I designed and built the flow end to end: the trigger, the n8n workflow, the segmented sends, and the audit trail.

What the Automated Investor Relations Pipeline Does

Zero-Delay Distribution

A custom feed monitor watches the Laser Photonics news page. When a press release goes live, the pipeline picks it up instantly.

Segmented Investor Lists

n8n parses each release and sends it to the right investor lists. No one has to copy, paste, or press send.

Auditable by Design

Every run is logged to a secure database. In addition, a confirmation line lands in a master tracking spreadsheet for each release.

Why It Matters

Investors expect news the moment it breaks. Before, every release waited on someone to send it by hand. Now the cadence is reliable and timely, so stakeholders get real-time updates and the company looks more transparent.

Results

Hours → seconds Time from press release to investor inbox
No manual sends Every release goes out automatically to segmented lists
100% logged Each send is recorded in a database and a tracking sheet

Tech Stack

The pipeline runs in three steps:

01 · Trigger

A custom RSS monitor on the Laser Photonics news page.

02 · Dispatch

n8n parses the release and sends it over SMTP to segmented investor lists.

03 · Track

A secure database log plus a master tracking spreadsheet.

RSS
n8n
SMTP

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